How To Stop Failing At Your Goals

Reaching our goals is tough. It’s so incredibly tough that most of us never actually reach them.

But there are some ways to actually making your goals much more of a reality and they’re not as complicated as you might think.


Let’s start with the big one. The number one reason people fail at achieving their goals is actually the elephant in the room. It’s not some surprise thing that their not doing or some off the wall trick that they just haven’t figured out yet. The main reason people fail at their goals…. is because they quit.

There I said it.

And it’s the big truth in anything I’ve ever seen people try to achieve or I’ve ever tried to achieve myself. Most people tend to have no problem starting a goal, it’s sustaining the goal that they fail at. It’s the waking up and showing up everyday part that most people can’t seem to get down. And here’s why.

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Most people expect to come at their goals at 100% every day. They expect that they are going to be highly motivated like they are when they first start their goal. They think they are going to come out and show up to their goal at 110% and crush it every day.

Then life comes in and punches them right in the mouth. A bad day comes along, they have a bad nights sleep, a shitty day at work, or something completely unforeseen happens, like getting into a car accident. And as soon as this bad day comes along, people quit. They say, “ya know I’ve had a rough day, I’m not feeling it today, so I’m going to skip.” Just like that, they’ve lost their goal.

photo cred: Dan Burton

What we can do though, is recognize that this is how life works. We can understand that life is going to purposefully try to throw us off, that life is going to come to us and say, “How bad do you really want it?” and when that happens, we have to be ready to answer.

There are two ways I’ve found to answer this question that life asks of us. The first is about getting back up. It’s about simply knowing that life is going to knock you down and it’s about getting back up anyways and trying again. Notice that I didn’t say it’s about getting up and getting it all done, no I said it’s about getting back up and trying again. It’s about not quitting, remember?

The second piece of advice is once you’ve gotten back up. Once you’ve mentally made the decision to try again understand that it doesn’t have to be all out. It’s better to have showed up and lost the fight than it is to have never shown up at all. What that means is that it’s better to show up to your goal and half ass it, than it is to never try at all.

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So if your goal is weight loss, it’s better to have done good on half your diet than none at all. If your goal is writing a book, it’s better to have written one sentence than none at all. If your goal is to quit smoking, it’s better to have reached have of your goal than it is to have completely abandoned the goal all together.

Remember, the number one reason people fail at their goals is because they quit. Because they think they have to do it at 110% everyday or it’s not worth anything. That perfectionist mindset is poison towards your goals. Don’t let yourself think that way.

Get up and give it 1% every single day.

Good or bad .

and never…

ever…

quit.

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