Be a Closer

It’s December 31st, you’re counting down as the ball drops on the New Year and you’re telling yourself, “Tomorrow, I’m going to get up and go to the Gym. It’s a New Year and a new me!”

Tomorrow comes, you’re pumped up, you’re excited. You pack up, head to the gym and get a great workout in. It powers you through the day and into the next!

The next day you wake up and you’re starting to feel a little sore… But that’s okay, you get up and you head to the gym again. Another great workout in the books!

The third day comes around and DAMN are you feeling sore today. Those last two work outs kicked your ass and you know what? You did so good you say, “I earned a day of rest” and you take the day off.


The fourth day rolls around and you’re still sore. You say, “shit.. I’m still not fully recovered. I’m going to take one more day of rest.” And then the fifth day comes around… and the sixth day… the seventh…

And in one week. That new you is gone. Back to sleeping in. Back to skipping the gym.

This happens every single year, for thousands of people. And we see memes and jokes about these people, right? We see, “Brace Yourself!” memes because we all know that first week of the gym is going to be packed and we all know a few days from then it’ll be all cleared up and only the few will remain.

It’s amazing how many people can get fired up, inspired, and motivated to a level that they are willing to change their entire daily routine but they can’t close the deal. It’s amazing how many people can have a great new App idea, the next Best Seller idea, write a few pages or code a few lines and then quit.

It’s amazing how we can be so motivated to QUIT.

So I’ve been on this mission to figure out why. Why are we like this? What is it about our human nature that puts us right on this path with everything that we do? And how is it that some people don’t suffer from this sickness? How are some people living great lives, getting in great shape, making six figures, making a difference in the world?

And when I really dug in and I started looking at what some of the differences are between these people, it’s simple. It’s so simple that we just over-look why we’re not accomplishing our goals. Why we give up….


The reality of the situation is that your motivators are shit. You’re reasons for wanting to get in shape, or for wanting to be more successful, or wanting to work harder are a joke. It’s why you’re able to start up a great new goal and then give up the first time it gets hard.

You see quitting is a habit. And when we start quitting, when we grow up and our parents let us quit because its hard or because it’s not what we thought it was, we carry this with us into adulthood. And then when our job doesn’t workout like we want, we quit. When our workout gets hard, we quit. When our marriage gets tough, we quit. And millions of us are quitters.

And there’s only one real way to change this. You have to learn to be a CLOSER.

A Closer is someone whose specialty isn’t starting new projects but closing them out. A Closer comes in and finishes strong. A closer doesn’t give up, a closer doesn’t quit, a closer closes the deal. They get it done. They push and push and push until it’s done. When you become a Closer, your life changes. When you tell yourself it’s not about starting that new workout, it’s about closing on that work out, your whole perspective changes.

photo cred: Jose Morales

And if you need help becoming that Closer. If you’re not sure how to be that person that crosses the finish line, take a look at your Why’s.

And if you say, “I know my Why’s but they still don’t seem to help me Close Out” then maybe You’re Not Getting the Point.

3 thoughts on “Be a Closer”

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