Find Your Why. Repeat your Why.

Why is it that accomplishing our goals and the things we know that we should do, so damn hard?

I’ve wrestled with motivation at various stages in my life. I’ve been on both extremes of the spectrum from highly motivated and engaged to “I don’t feel like doing shit today…

You see, Motivation works very much like a roller coaster and when you’re up, it’s great, but when you’re down… well it’s not so great. The problem with motivation is this roller coaster ride. It’s also the reason it’s so hard to stick to our diets, quit smoking, learn that new habit, or accomplish anything that requires great or consistent effort.

We’re constantly subjective to this wave of motivation and until we can make a change in this area, we’ll always be influenced by it. Motivation helps us get that new diet started but when things get harder, when temptation kicks in, when the workout gets tougher, that same motivation doesn’t ever seem to be enough to push us through.

And that’s exactly where our problem lies. You see our Motivation, when it first inspires us, is so strong that it’s enough to get us to initiate a change in our lives. It’s the upward ride of the roller coaster.

Maybe we had a moment where we felt unattractive with our weight or we felt guilty for not spending time with someone we love. Whatever it was, it was powerful and that motivation drove us to start that process of change…

And then after a while… a couple of days… a couple of hours… we lose that motivation. It fades away and with it goes our ability to make a change. And then the next hurdle comes in journey of change and now we don’t have nearly enough motivation to overcome this adversity.

So how do other people do it? How do great athletes do it? How do successful actors and musicians accomplish so much? How does that blogger on Instagram get up everyday and hit the gym?

Their secret, the reason they are able to overcome that next hurdle, is that they keep their motivation so high that they never ride the downward side of the roller coaster. When they step onto the road to change, for them, the ride is always up.

At first it seems hard to understand how they do this. How do they keep their motivation up? How do they keep it from coming down and avoid that roller coaster?

They have an enormous WHY. What do I mean by this? They have a situation, in their lives, a moment, a history, that is so impactful, so motivating for them, that they are able to stay at the top of their game day-after-day.

Arnold Schwarzenegger, Jim Carrey, Inquoris Johnson, Marshall Mathers, Mike Tyson… the list goes on and on and on. Each of these people are highly motivated, Extremely Motivated in their lives and the reason why is because they had difficult, rough lives first.

These challenges gave them a reason to push back and to push harder and for them, it wasn’t a roller coaster. It never was a roller coaster because everyday when they woke up, life was hard. Their motivation was right there in their faces and they had no choice but to live it. So when they grew up, they were raised in an environment that demanded they stay highly motivated to ever have a chance to survive.

How do the rest of us tap into this? How do we capture this level of motivation when not all of us are going to come from a rough background. How do we find that same motivation? The best way to do this is to answer this one simple question… Why?

Why do you want to accomplish what you are setting out to do? Why does it matter at all? Why do you care? Why, Why, Why, WHY?

And answer this question multiple times, every day. Don’t just think of one reason why. Write down your reasons why. Write down four, five, ten reasons why you want to what you want to do and then as life changes, as you grow, add to your list of why. Remove things that no longer motivate you from your list of why and replace them with new motivators.

And once you have your why’s the next step is to put them on repeat in your life. Make it so that every day, every morning, every evening, every night, you look at this list of why’s. Just like Arnold Schwarzenegger, Jim Carrey, Inquoris Johnson, Marshall Mathers, and Mike Tyson had to wake up everyday and live their reasons why, you should be doing the same.

Find your WHY. Repeat your WHY.

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